UNIVERSAL MEDIA

CASE STUDY

Client One

Discover how we helped strengthen our clients online presence and get them more leads and sales!

SEO Case Study A Medical Clinic

Problem

A local magazine specializing in female-related content approached us with the aim of increasing sustainable website traffic to enhance their visibility and readership. They also expressed a desire to strengthen brand awareness among their audience.

End Result

After working on the project for 9 months, we have managed to increase an average traffic of 200 to 800. This translates to a growth of 400% traffic per day. The average organic traffic per month to the website has increased from 6k about 24k. There are over 500+ keywords ranking on the first page of Google. This has also boosted their inquiry by 500%.

Proposed Solution

After analysing the website, we proposed using SEO as it can gain more sustainable traffic. In addition, we did an extensive research of keywords to target the different aspects of female-related topics. We did SEO optimisation to increase the keyword signals and proposed to conduct regular updates.

SEM Case Study – A Workspace Rental Business

Problem

We were approached by a local company that runs workspace rental businesses. They are looking to increase their website traffic and enquiries as soon as possible with the help of an external marketing agency as they do not have the knowledge to execute it on their own.

End Result

Within 5 months of running the Google Ads campaign, we managed to acquire a total of close to 14,000 high quality clicks to their website. This eventually leads to a submission of more than 400 enquiries. Amongst the outstanding results that we have achieved, we also managed to keep the average CPC low at around $1.50 per click.

Proposed Solution

As the KPI that they are looking at is an increase in the number of website traffic and incoming enquiries within a short period of time, we proposed to run Google Ads for them. Google Ads can provide them the data and visibility on Google search results when users are searching for related terms. We think this is the fastest way for them to gather more traffic with the potential to convert into a lead.